In 2024, DATA.BET experienced significant expansion, reflecting the increasing demand for progressive esports betting solutions.
Total volume of bets processed grew by 74.2%, aided by the efficiency and dynamic scalability of the company’s trading team, alongside new collaborations from partners and clients.
Otto Bonning, Head of Sales, says: “Our new partnerships with companies such as Altenar, NuBet, Airhead Ventures and TurboStars have significantly strengthened the portfolio. These collaborations demonstrate our expanding influence and commitment to delivering exceptional solutions in the esports betting industry”.
Clients also experienced an improvement in GGR, demonstrating the impact of the solutions on profitability. The company’s user engagement rates also reflected the sizable uplift seen in 2024, with active users rising by 97.3% and average bet size increasing by 7%.
Meanwhile, DATA.BET continued to broaden its presence in key markets, including Canada, Brazil, Finland and Poland, further strengthening its global reach.
Esports trading and content coverage
Thomas Donson, Head of Trading, adds: “We expanded our offerings by adding 38 new markets, creating more opportunities for bettors and driving engagement.
“Our event coverage has also grown by 11%, adding over 10,000 events to ensure a more diverse and comprehensive experience. Ensuring 24/7 trading process, DATA.BET offers the highest quality market availability.”
The trust earned through high-quality product features, including the new Scoreboard and Pitch Tracker widgets, as well as the Bet Builder based on official data, has been instrumental in enhancing the customers betting experience. Scoreboards deliver detailed statistics, interactive visualizations and comprehensive insights, helping users make informed decisions while boosting engagement through features like live betting, analysis, and availability for LoL, CS2, Valorant and Dota 2.
Pitch Tracker, supporting top tier titles, offers a 2D map as a visual representation with advanced tools for data analysis and in-game tracking, delivering detailed insights that enhance user engagement and decision-making. Additionally, the Bet Builder enables personalized betting by allowing users to combine multiple selections into a single wager, meeting the demand for tailored and dynamic betting experiences.
DATA.BET also broadened the scope of disciplines, adding six new games – Deadlock, Street Fighter 6, GeoGuessr, Teamfight Tactics, Hearthstone and Apex Legends – complementing client content with distinctive choices that amplified diversity and engagement.
DATA.BET provides a seamless customer experience and robust Risk Management, continuing to deliver swift and practical assistance. With an average response time of up to five minutes, the dedicated team addresses client concerns promptly while maintaining the highest quality standards. Between Q2 and Q4, around 1,500 client requests were handled and more than 150 technical tasks completed, ensuring high-quality 24/7 support and maintaining consistent service standards.
DATA.BET’s Risk Management team efficiently handled over 1,700 client requests. with the number of requests from long-term clients noticeably decreasing. By identifying patterns early, the team prevents issues, ensures smooth operations, reduces reactive interventions and builds client trust while improving system efficiency.
In 2024, DATA.BET strengthened its presence in the esports betting industry by demonstrating its solutions and engaging with audiences at premier exhibitions, immersing attendees into the vibrant world of esports.
Moving into 2025, DATA.BET remains focused on leveraging this momentum to drive further success and prospects for everyone involved in esports betting.
