Digitain announces new message and vision ahead of ICE Barcelona

Digitain, global leader in sportsbook and iGaming solutions for over 20 years, has proudly unveiled its new company slogan, Built to Lead.

Announced ahead of ICE Barcelona, this message highlights Digitain’s fresh perspective on its vision, positioning, strategic pillars and essence.

The new vision reflects dedication and commitment to creating genuine connections, ensuring meticulous attention to detail and maintaining a dynamic, leading-edge approach to innovation.

Digitain’s sustained success is grounded in the strength of its partnerships, an obsession with achieving excellence and a relentless drive to set new industry benchmarks.

Guided by the strategic pillars of next-generation product innovation, unsurpassed service, industry expertise and pioneering new standards, Digitain is further solidifying its position as the trusted partner of choice for leading operators worldwide.

Aregnaz Hakobyan, Group CMO, says: “A strong foundation and well-defined brand architecture are the cornerstones of our success and the roadmap to our future.

“The Brand Reboot Project is a project we have worked for over four months and is more than a refresh, it is a powerful step forward that enhances our value and clearly articulates our purpose.

“Built to Lead encapsulates who we are and where we are heading, embodying our unwavering commitment to excellence and leadership. It also signifies that our company has reached a pivotal point, leading the iGaming and tech industry with innovation and unmatched expertise.

“Our vision clearly indicates that we are shaping the future of iGaming as the leading technology giant and the partner of choice for top-tier operators globally. With unrivalled service and a passionately committed team, we are setting new industry standards, making iGaming safer and more socially accepted than ever before.”

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