European Casino Association launches Strategic Supplier Partnership

During the ECA Casino Industry Forum, hosted by HIT Universe of Fun in Nova Gorica, Slovenia, the European Casino Association (ECA) announced the establishment of the ECA Strategic Supplier Partnership, fostering collaboration between the association and select partners supplying the land-based casino sector.

The ECA welcomes four major suppliers as its inaugural Strategic Supplier Partners – Aristocrat, IGT, Light & Wonder and Novomatic, marking a new era of cooperation within the European gaming landscape.

The Partnership aims to advance responsible practices within the licensed gaming sector while fostering a collaborative environment for industry stakeholders. By facilitating dialogue with European authorities, the members seek to address crucial issues and promote fair regulatory frameworks.

Various aspects of the industry will be explored, including equipment standardisation, enhanced security measures and strategies to combat illegal gambling. Additionally, the partnership will serve as a platform for networking and knowledge exchange, connecting suppliers with operators and promoting responsible gaming practices alongside compliance.

Erwin van Lambaart, Chairman of the ECA, says: “We are pleased to welcome Aristocrat Gaming, IGT, Light & Wonder and Novomatic as the founding members of the ECA’s Strategic Supplier Partnership.

“This collaboration allows us to share diverse perspectives and work towards solutions that benefit the entire gaming community, while respecting the distinct roles of operators and suppliers.”

Representing the four inaugural Partners, Marcel Heutmekers, VP of Sales & Operations EMEA for Aristocrat Gaming, David Flinn, SVP EMEA, Canada & LatAm Gaming Sales IGT, Jon Lancaster, VP of Sales, EMEA, Light & Wonder and Stefan Krenn, Member of the Executive Board, NOVOMATIC AG, each welcomed this new Partnership, committing to the common goal of positive collaboration.

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