MEO Arena’s Super Stage to host star-studded line-up as SBC debuts in Lisbon

MEO Arena’s Super Stage to host star-studded line-up as SBC debuts in Lisbon

SBC is gearing up for a show-stopping Super Stage debut at the impressive MEO Arena, one of Europe’s largest indoor sports venues.

SBC Summit attendees will have the rare opportunity to hear from legends like Tony Hawk, Sir Tim Berners-Lee, Luís Figo, Peter Schmeichel and Merab Dvalishvili, as well as some of the industry’s most prominent figures, in what promises to be an inspiring event.

Rasmus Sojmark, CEO & Founder of SBC, says: “We have poured our hearts into curating the Super Stage, bringing together icons who have transformed their passions into global empires to share their incredible journeys.

“This event means so much to me because it’s about more than just business, it is about inspiring each other, pushing boundaries and celebrating the incredible community we are building together.”

Tony Hawk

The world’s most famous skateboarder will be interviewed by distinguished sports broadcaster Laura Woods and will recount his journey from skateboarding stardom to building a multi-billion-dollar franchise, focusing on the strategic moves and entrepreneurial ventures that shaped his brand.

Sir Tim Berners-Lee

The inventor of the World Wide Web will discuss how his vision of a globally connected network has transformed information sharing. Interviewed by Wondr Nation CEO, Anika Howard, the pair will explore the potential of private data wallets for privacy, the impact of AI-driven data usage and the evolving role of the web browser in empowering individuals and organisations.

Luís Figo

One of the greatest players of his generation and Ballon d’Or winner in 2000, Luís will engage in a one-on-one conversation with Casper Stylsvig, CRO of Chelsea FC. He will discuss his journey as a top athlete and share insights on how the worlds of sports, business and technology are converging.

The Great Dane

Legendary Danish goalkeeper, Peter Schmeichel, will share stories from his time at the top of football. He will reflect on his career, particularly his years with Manchester United, where he secured five Premier League titles, three FA Cups and the UEFA Champions League.

Merab Dvalishvili

The UFC star and fan favourite will also be featured in conversation with Laura Woods. A top contender in the UFC’s Bantamweight division, Merab will reflect on his journey in MMA, discuss the discipline and challenges of being an elite fighter, and explore how the sport’s rapid global growth is creating new opportunities in media, sponsorship and business.

The Super Stage will also showcase a line-up of industry heavyweights through a series of headliner sessions, presentations, and panel discussions. Attendees can expect deep insights from leading figures as they address the key trends and innovations shaping the future of the industry.

Carsten Koerl

The Sportradar CEO will also be interviewed by Laura Woods. Under Koerl’s leadership, Sportradar has emerged as a global leader in sports data, offering cutting-edge solutions for leagues, media outlets and betting operators. Together, they will delve into how AI and immersive technologies are revolutionising fan engagement and transforming the sports and betting landscape.

European Leaders Panel

C-level executives from top European gaming companies will explore how operators are responding to the regulatory challenges across the European market.

These industry leaders include Gustaf Hagman, CEO of LeoVegas; Neal Menashe, CEO of Super Group; Tom Bowry, Chief Strategy Officer at Flutter Entertainment; Nils Anden, CEO of Kindred Group; and Shimon Akad, COO of Playtech. Paris Smith, Founder of Life Winning, will moderate the session.

The UK Market

This standout session will feature leaders such as Per Widerström, CEO of Evoke; Steve Birch, CCO of Sky Betting & Gaming; Savvas Fellas, Founder & CEO of MrQ; Vlad Kaltenieks, CEO of BoyleSports; and Stuart Simms, Group CEO of FairPlay Sports Media. Moderated by Niki Stephens, Partner at Mishcon de Reya, the panel will delve into the shifting market dynamics driven by international expansion, the potential impact of the upcoming white paper and evolving trends in safer gambling regulation, while exploring strategies for sustained growth.

Sofascore: A Tale of Two Founders

Co-founders Zlatko Hrkać and Ivan Bešlić will take the stage, with Dejan Kosanovic, CMO of Mozzart Bet, moderating the conversation. The duo will explore the future of live-score platforms, key industry shifts and their vision for Sofascore’s continued success. They will also discuss providing opportunities for emerging players, overcoming data barriers and sustaining efficient monetisation strategies in an evolving landscape.

Playtech and MGM

Edo Haitin, CEO of Playtech Live, and Christian Stuart, SVP – Head of Interactive at MGM Resorts, will highlight their journey to bringing the thrills of Las Vegas to players worldwide, showcasing how their live casino technology redefines the Vegas experience for a digital audience.

Getting Geo-Specific in Africa: Tailoring Tech for Success

Featuring Mojabet and GR8 Tech, this session will focus on strategies to thrive in low-bandwidth regions, a major challenge across the continent. The discussion will highlight how Mojabet acquires and retains players through highly tailored solutions, offering key insights into market dynamics, innovative acquisition strategies and real-world results.

Women Empowerment Initiative (WE)

Aiming to build a strong community of women leaders with the backing of groups like AMIG, GGW, ASFEG, WIG Malta, United Women of Tribal Gaming, All in Diversity, SheEOs and Women in Gaming, African Chapter, the morning will start with an introduction to these supporting organisations, followed by Words of Wisdom from female industry leaders offering strategic insights and advice to the audience.

The agenda will then move to sessions on the growing influence of female players in both gaming and gambling, wrapping up with The Big Question: What’s Next for the Gambling Industry? a panel that will explore future trends through the lens of influential women in sports betting, casinos and affiliation.

Global Market Roundtables

This series will offer a comprehensive overview of various regions including North America, LatAm, Southeast Asia, Northern & Southern Europe, DACH, UAE-India, Africa and more.

Rasmus Sojmark concludes: “I truly believe that what we experience here in Lisbon will resonate far beyond these three days, fuelling the future of our industry and the incredible people who drive it forward.”

The Super Stage is sponsored by Clever Advertising & GR8 Tech, with Super Stage tracks sponsored by Growe.

Join SBC Summit at the Feira Internacional de Lisboa from September 24-26, where 25,000 sports betting and iGaming industry professionals will converge for three days of networking and educational sessions led by over 450 senior decision-makers.

Get your tickets HERE and don’t forget to quote Promo Code GGNPARTNERVIP at the checkout to claim your 50% discount!

Affiliates can apply for a complimentary Affiliates Pass HERE

Operators can also apply for a complimentary Operator Pass HERE

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