NuxGame will showcase its commitment to client-centric innovation at ICE 2025 through an on-stand campaign highlighting its advanced gamification tools, streamlined integration systems and the NuxGame CMS solution.
The provider will unveil its Let’s Break the ICE concept on Stand 2B48.
Through the campaign, NuxGame will communicate its commitment to technological excellence, personalisation and adaptability, with the initiative underscoring a company vision of being a true partner in innovation for operators worldwide.
Features designed to elevate operator success and user engagement include gamification tools with new and customisable mechanics to enhance player retention and engagement and easy-to-implement platforms with seamless onboarding for operators of all sizes.
NuxGame’s future-proofed product suite also incorporates a robust back-office solution offering real-time notifications, advanced fraud protection, flexible bonus management and comprehensive player segmentation.
Daniel Heywood, CEO at NuxGame, says: “We are enthusiastic about ICE’s relocation to Barcelona. The city’s vibrant atmosphere, central European location and world-class infrastructure offer an ideal environment to present new opportunities for the iGaming industry to expand into growing markets in Southern Europe and the Mediterranean.
“We welcome the chance to showcase how we prioritise seamless user experiences, exceptional value and long-term relationships with operators.”