Soft2Bet will showcase its industry-leading iGaming turnkey solutions during meetings with partners, industry panels and new workshop sessions at ICE Barcelona 2025.
Ben Scopbie-Trumper, Soft2Bet’s Senior Sales Manager, will present the group’s latest casino gamification features and mechanics during the workshop Gamification: What’s Next? at 2:00pm on January 21st, at the Soft2Bet Stand 2C30.
This will provide an in-depth perspective into MEGA’s player engagement strategies and how they boost customer lifetime values, screentime and revenues, all the while providing sustainable business models and returns.
Soft2Bet’s turnkey solutions provide comprehensive online gaming and betting product portfolios to its B2B partners. The services are implemented to deliver full differentiation that increases LTVs through enhanced personalisation. Available through off-the-shelf or bespoke packages that maintain operator flexibility, Soft2Bet’s data-driven insights optimise customer retention.
MEGA’s unique gamification options are delivered through a simple API-led integration process.
The Gamification: What’s Next? workshop is a unique opportunity to discover how the iGaming industry’s leading gamification solution raises performance levels at the same time as it drives sustainable profitability and major revenue increases for operators.
The past 12 months have seen Soft2Bet obtain licences in major markets such as Mexico, Ontario in Canada, Sweden, Greece and Romania. This regulatory and commercial expansion has been carried out in coordination with the launch of our brands in those countries and further extending our technology services to these territories to serve other partners.
The next 12 months will also see Soft2Bet focus on New Jersey, a key iGaming state in the US, and Spain, an important European market.
Martin Collins, CBDO at Soft2Bet, says: “At the start of 2024 we wanted to focus on commercial growth and regulatory expansion, and I am delighted to say that we have achieved and in many cases surpassed those objectives.
“Our MEGA workshop will feature even more updates and insights into how gamification drives revenues for our partners. See you there!”
