Multi-brand operator Videoslots, currently representing four online casinos and one sports bet casino, has announced that the company and its affiliated entities are consolidating all its consumer brands under a new umbrella, the Immense Group.
Adopting a distinct Group name, separate from its consumer brands, is expected to help the company unlock the full potential of each brand within the portfolio.
Alexander Stevendahl, co-founder & CEO and of Videoslots, says: “Videoslots Group has an impressive track record in a fast growing, rapidly changing industry.
“Adopting the Immense Group name reflects our ambition to continue driving progress and fostering growth for each individual brand .”
The name change to Immense Group will not impact the customer-facing brands, including Videoslots.com, Mr Vegas, Kungaslottet, Mega Riches and DBET. These will continue to operate under the new structure, delivering the same exceptional gaming experiences.
The chosen name, ‘Immense’, reflects something that inspires awe and admiration. Videoslots is immensely proud of its strong culture, talented people and long-term success in online gaming. The new corporate identity and details are showcased on the newly launched www.immensegroup.com
Conditional upon regulatory approval, Videoslots and all other brands in the portfolio will form part of Immense Group AB, a newly established holding company headquartered in Stockholm, Sweden.
Immense Group AB has appointed Jesper Kärrbrink as CEO. With over 20 years in the iGaming industry, Mr. Kärrbrink has held pivotal leadership roles, including CEO positions at Mr. Green and Svenska Spel, as well as serving as Chairman of Pariplay, CEGO A/S and Internet Vikings.
His strategic leadership at these organisations highlights his capability to scale businesses, navigate regulatory landscapes and drive success in highly competitive environments.
Jesper Kärrbrink says: “The Videoslots journey is a true success story. With four additional brands and a new corporate structure, now is the perfect time to introduce a new umbrella brand that carries the strong Videoslots culture into its next chapter.”